The NBA 2K League announced today a multiyear partnership with Stance to serve as the league’s official sock provider. The popular sock and underwear brand will supply the NBA 2K League’s 21 squads with team-branded designs, and in-game avatars will also be outfitted in Stance socks. This marks Stance’s first esports outfitting partnership.
Check out this video for a first look at some of the team designs for the NBA 2K League’s second season, which began on April 2 with THE TIPOFF powered by AT&T.
The first line in the Stance x NBA 2K League collection is available now at Stance.com with more designs and special editions to follow.
Team images are available HERE.
About the NBA 2K League
The NBA 2K League, a professional esports league co-founded by the NBA and Take-Two Interactive Software, Inc. (NASDAQ:TTWO), launched in 2018 and features the best NBA 2K players in the world. Each of the league’s 21 teams features six players who compete as unique characters in 5-on-5 play against the other teams in a mix of regular-season games, tournaments and playoffs. Knicks Gaming won the first-ever NBA 2K League Finals on Saturday, Aug. 25, 2018. The league’s second season takes place from April-August 2019. For more information about the NBA 2K League, visit NBA2KLeague.com.
Embracing “The Uncommon Thread” as its mantra, Stance took one of the world’s most boring apparel categories and turned it into one of the most exciting in a few short years. Stance’s founders saw a category that had been ignored, taken for granted, and dismissed. By breathing life into something that had been overlooked, Stance ignited a movement of self-expression and innovation that has now extended into men’s underwear, women’s intimates, and T-shirts. Stance’s complete offering of superior basics serve as canvases for self-expression, and can now be found in over 60 countries on those who are comfortable being uncommon. For more information about Stance, please visit www.stance.com.